Robert Scoble is (of course) on the anti-ECHO team.

Who is gonna be the Dave Winer (er, evangelist) who forces Google to implement Echo the same way that IBM implements it? Or, who is gonna be the Dave Winer (er, evangelist) who forces Microsoft to implement Echo the same way that Sun does it? Or, who is gonna be the Dave Winer(er, evangelist) who forces Moveable Type to implement Echo the same way that Google does it?

I wonder who is the SMTP evangelist at IBM/SUN/Microsoft? IS it one and the same, or is it just that they actually DO care about interop? Who is the TCP evangelist? Who is the HTTP evangelist? Good specs for important software do not necessarily require a sponsor even if they require an editor.